means any word, letter, model, sign, placard, board, notice, device or representation, employed wholly or in part for the purposes of advertisement, announcement, description or direction, and without prejudice to the foregoing provision includes any hoarding or similar structure used or adapted for use for the display of advertisements, and references to the display of advertisements shall be construed accordingly;

means any premises at which a person is carrying on a business;

means an advertisement containing only the description of any profession, business, occupation or activity carried on on any land, building or structure, with or without the name of any person carrying on such profession, business, occupation or activity, and erected on the land, building or structure where such profession, business, occupation or activity is carried on, but does not include a public notice;

means an advertisement containing only the description of any profession, business, occupation or activity carried on on any land, building or structure, with or without the name of any person carrying on such profession, business, occupation or activity, together with any sign or word indicating the situation or direction thereof, and erected elsewhere than on the land, building or structure where such profession, business, occupation or activity is carried on, but does not include a public notice;

means the relevant municipal council under the Local Government Act 1972;

means the person in occupation of the land, building or structure in respect of which the word is used, or having the charge, management or control thereof either on his or her own account or as agent of another person, but does not include a lodger;

means an area of 16 square feet;

means a traffic sign or a sign post, or an advertisement not exceeding the prescribed size, relating to a religious, educational, Government, local authority, cultural, recreational or medical institution, or a public wharf, aerodrome, burial ground or other place of public use, or a temporary notice not exceeding the prescribed size signifying an intention to sell or let land or buildings or advertising any forthcoming event not being of a commercial or industrial nature;

means a notice containing only the name of any city, town or village, with or without the mileage thereto; and

means a traffic sign erected or caused or permitted to be erected by a highway authority constituted under the Land Transport Act 1998.